YouTube, Instagram, TikTok: Inside the world of French influencers
17 March 2021 |
10:34 am
This week, we're focusing on the strengths and weaknesses of France's influencers. On YouTube, TikTok, blogs and Instagram, they count their followers in the millions. However, France's "content creators" are still in the process of exploring all the potential of their virtual sway. In this show we see how brands and marketing teams are actively harnessing this grassroots power. We also see how influencers are being included in political campaigns. Finally, we check out the online trends to look out for from social media stars in the future.
Related
Related
27 Apr
Engineers at Columbia University's Creative Machines Lab have developed Emo – a robot capable of mimicking human facial expressions – to “enhance the interactions between humans and robots.” Emma Jehle has more.
26 Apr
Earlier reports had suggested ByteDance planned to sell the app, without its powerful algorithm. Earlier this week, US President Biden signed a law that would effectively ban TikTok in the US if it is not sold.
4 days ago
We look at reactions to New York's highest court overturning Harvey Weinstein's sex crimes conviction in a major decision that could impact his future appeals. Also: France's highest civil court rules on a case filed by an association claiming ownership of the Louvre's more celebrated painting, the Mona Lisa. Finally, artificial intelligence can accurately predict your political leanings – just by looking at your face!
3 days ago
The Israeli media react to the news that the ICC could be preparing an arrest warrant for Prime Minister Binyamin Netanyahu. Also, pro-Palestinian protests continue on university campuses across the US and France. In other news, an Iraqi TikTok sensation is murdered outside her home, the third such killing in under a year. Finally, a 101-year-old woman is regularly mistaken for a baby due to a software malfunction.
2 days ago
Tesla's shares surged after the EV maker won tentative approval to deploy its Full Self-Driving system in China, as Elon Musk met high-ranking officials on a surprise visit to Beijing. Plus, the French state has offered to buy key assets from troubled IT giant Atos, to protect national interests.
8 hours ago
Bengaluru is running out of drinking water, with an estimated daily deficit of 500 million liters. The shortages have become a hot-button political issue during the 2024 election.
Latest
1 hour ago
To mark International Workers' Day, anti-poverty NGO Oxfam has released analysis showing that between 2020 and 2023, shareholders saw their dividend payments increase by 45 percent while workers saw their wages increase by just 3 percent.
1 hour ago
Ukraine has suspended consular services for military-age men abroad. Kyiv is battling a Russian onslaught and needs reinforcements on the front line. Authorities want to ensure that Ukrainian men between 18 and 60 years old living abroad return home.
1 hour ago
For many months, the weather all over Nigeria has been relatively hot. Many citizens have complained About the sun during the day, not being able to sleep at night, and wearing skimpy clothes during the day as the sun shone as though it was its last. GuardianTV spoke with Nigerians and professionals about their experiences and how to survive during the heatwave.
4 hours ago
As Spaniards get ready to elect 61 MEPs to the European Parliament in the June 9 elections, regional elections in Spain are sucking much of the political oxygen. The pro-independence EH Bildu coalition celebrated a historic result in the Basque vote on April 20.
4 hours ago
In Berlin, police have been clearing a pro-Palestinian protest camp set up outside the German parliament building. Police officials said they had to act after some protesters repeatedly used banned symbols and slogans.
8 hours ago
Oil marketers in Nigeria have attributed the reoccurrence of petrol scarcity to supply chain bottlenecks. Meanwhile, Angola has increased the price of diesel, as it phases out subsidies on the petroleum product. Rhode Luemba, Head of Flow Sales, Global Markets at Standard Bank Group, joins CNBC Africa to discuss these stories and more.
×
Get the latest news delivered straight to your inbox every day of the week. Stay informed with the Guardian’s leading coverage of Nigerian and world news, business, technology and sports.
0 Comments
We will review and take appropriate action.