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4 Feb
Segun Odejimi talks about the process behind writing an ad copy for Nigeria telecommunication giant, Airtel.
19 Jan
Here are a few reasons to pick up a copy of The Guardian on Wednesday. Find these stories and much more when you grab a copy of The Guardian on Wednesday.⁣
20 Mar 2020
American video-sharing platform, YouTube has launch YouTube Music and YouTube Music Premium in Nigeria. The video platform announced that YouTube Music is free but supported by advertising. While YouTube Premium is a paid streaming subscription service that provides advertising-free streaming of all videos hosted by YouTube, exclusive original content produced in collaboration with the site's creators.
12 Jul 2018
The biggest challenge JC Decaux, a global advertising agency faces in Nigeria is competition. That’s according to Jean-Sebastien Decaux, CEO, Africa at JCDecaux.
27 Feb 2018
Wired Contributing Writer Antonio Garcia Martinez discusses the controversial world of Facebook advertising.
11 Dec 2017
According to a recent report from Mediareach OMD telecommunication providers, Nigeria spent 16.4 billion naira on advertising in 2016, the highest in the country.
13 Jul 2017
TV networks including ESPN are bracing for a drop in advertising revenue for football games in the coming season, which could drag down sales growth for sports broadcasts overall, advertising and television executives say.
16 Mar 2017
China's annual state-run consumer rights TV show puts Nike in the hot seat, skewering it for false advertising over sneakers.

Latest

1 day ago
Cinematographer Halyna Hutchins was killed when a gun in Baldwin's hand discharged on the set of a Western movie near Santa Fe. No criminal charges have been filed.
1 day ago
Shooting to fame at the height of the Roaring Twenties in Paris, Josephine Baker was a Missouri-born dancer who found her spiritual home in France, far from the racial segregation of her native USA. Yet the early years of her career can make for uncomfortable viewing for a contemporary audience, with Baker seemingly complicit in numerous racist stereotypes. But for Ilana Navaro, director of the film "Josephine Baker: The Story of an Awakening", Baker "took what she had and, later on, turned it into a political tool" – as part of the French Resistance during World War II, and even later as a leading voice in the US civil rights movement.
1 day ago
The OECD says recovery is being held back by supply bottlenecks and labor shortages. Calling for swifter vaccinations, it warns growth could be further derailed by new variant omicron.
1 day ago
French far-right pundit Eric Zemmour has officially launched his bid for president with a 10-minute video clip on YouTube that looks like a crash course on replacement theory – immigrants supposedly taking over, violently – all to the dramatic sound of Beethoven's Seventh Symphony. We ask our panel about the unorthodox campaign launch.
1 day ago
German academic Adrian Zenz tells DW how new documents show that speeches made by Chinese President Xi Jinping and other top leaders link the government to the crackdown on Uyghurs in Xinjiang.
1 day ago
Sufi whirling is a form of dancing that dates back to the 12th or 13th century. This mystic tradition emphasises the inward search for the divine. Not many women practice the dance in public but we're joined in the studio by one of them, Rana Gorgani. She tells us more about this unique form of dance.