The art of digital persuasion
07 February 2021 |
9:00 am
In this edition we look at persuasive tech, or how digital technology is designed to facilitate addiction. While there's growing recognition of the problem, users are still not aware of how exactly it happens. We're joined by Pierre Louette, the chairman & CEO of French media Les Echos-Le Parisien along with our tech editor Peter O'Brien to shed light on the strategies.
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