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Pantone announces unconventional ‘Viva Magenta’ as colour of 2023

By France24
11 December 2022   |   12:39 pm
For 2023, the Pantone Color of the Year is PANTONE 18-1750 Viva Magenta. Described as "brave and fearless", it's a fiery yet non-aggressive shade that hopes to emit optimism and joy. It sits between warm and cool tones, making it a hybrid colour choice for designers.

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11 Dec
For 2023, the Pantone Color of the Year is PANTONE 18-1750 Viva Magenta. Described as "brave and fearless", it's a fiery yet non-aggressive shade that hopes to emit optimism and joy. It sits between warm and cool tones, making it a hybrid colour choice for designers.